Certificate in Channel Marketing: Module 3 - Partner Differentiation.

This 30 minute video is module 3 of the Certificate in Channel Marketing. In this module you will learn: How can channel resellers differentiate themselves? Introduction to frameworks to make reseller differentiation and co-marketing campaigns more effective. Please note, this is a standalone module and does not come with certification from the Institute.

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Topics covered include: What is differentiation? Core competencies and sustainable competitive advantage. Introduction to strategies and frameworks for partner differentiation. Channel partners and differentiation. Key takeaways.

Size

203 MB

Duration

25 minutes

Resolution

1440 x 1080 px